Because we actually really care about this, we definitely took this joke too far and actually made a fully functioning dating website.
We now have 3,510 members that aren’t friends or family, which is both unexpected and exciting, and we’ve had lots of fun press in mad places like msn.com, Huffington Post, Le Parisien, Liberation.fr, Made In Shoreditch, The Lambeth Weekender, The Israel National News, Agence France Presse TV, The London Economist, Look Magazine and The Spectator.
And a little bit of hate, which just validates our reasons for doing it.
Have you ever noticed that when you're ill you just want to be normal? You don't care about Kirsty Gallagher on the back of a bus telling you she feels great. You just want to be normal. Well Vitabiotics aren't actually proven to make any difference at all. Which got us to thinking, should they change anything at all? Well we decided no. I mean, you're healthy. Why would you want to change that? If you never get ill you never have to get better. It makes sense. Apart from it sounds really weird.
CANNES FUTURE LIONS NOMINATED!
For the 29,000 children in the UK who have diabetes, finger pricking is no fun at all, but we’ve discovered this tech that means you can measure blood glucose from sweat. So we thought ‘why don’t we embed a patch in a pair of socks so we can monitor the sweatiest part of your body, and send notifications to your phone when you need insulin?’ The future is now.
Sock it to diabetes
Wotsits are officially the only crisps that can spoon. They're also cheese flavoured (cheesy), and made of corn (corny). From there our challenge was clear. Make the cheesiest, corniest, loved-up-iest campaign your brain can handle. Et voila.
MY VOUCHER CODES
My Voucher Codes came in to The School of Communication Arts and set the students (us) two briefs. We got a bit carried away and won both. First time round we remade the John Lewis Christmas ad in 7 hours, and with a £700 budget, compared to Adam & Eve's 7 months and £7million. And it did so well (last we heard we'd hit a million impressions. Impressive, huh?) we made an unofficial Euros song too on a budget of £19.66. All the proceeds go to Nordoff Robbins, and we get to say we're in a band, so it's all going pretty well. (The 1966. Find us on Spotify.)
The John Lewis spoof also won Best Use of Digital at the 2016 CIPR Excellence Awards, and Digital and Social Media Campaign of the Year at the #PRCADARE Awards 2016. Wahoo!
Christmas Doesn't Cost The Moon - John Lewis Christmas Ad 2015 Parody We got a fair bit of press for this one
Gonna Win The Euros - The 1966 - Unofficial England Euro 2016 Song And a fair few mentions for this 'un too
D&AD YELLOW PENCIL WINNER!
Get Poached is a partnership between LinkedIn and WWF that makes charity work more tangible. Users pick skills they’d like to learn, and practice those skills whilst giving WWF a helping hand. In return, they get a jazzy little badge that’s shown at the top of their Linkedin profile, helping them stand out from every other grad with a 2:1. And then they can start making big bad companies more sustainable from the bottom up.
Katy is practically a celebrity in the set design world. She's done tonnes of mad stuff and it's all ridiculously cool. For example, this is The Toast Mahal, voted Time Out's 'Number 1 Thing to Happen in April 2015 in London'. This is only a taste (lol), so for the whole shebang head over to katy-edelsten.com.
She's had nice stuff featured in Le Book, Dazed Digital, YCN & Notion Magazine.